Friday, February 9, 2018

Employee Empowerment 2018

Take it from Dynamic Signal advisor Ted Rubin: It’s plain and simple—employee censorship on social channels is a disaster for brands. #RonR

Employee Empowerment 2018

It’s plain and simple—employee censorship on social channels is a disaster for brands. We can no longer control the message folks. The social framework is “bigger and stronger” than our puny frameworks. Instead of fighting it every step of the way, USE it to your advantage, or you’ll pay a steep price in diminished return.
Dispatch

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